Vita Environmental Branding & Identity
I designed a clean, professional brand identity and website interface for Vita Environmental, an environmental services company specializing in hazardous material abatement, remediation, and demolition. The objective was to create a strong, trustworthy visual presence that communicates safety, precision, and environmental responsibility while remaining practical for real-world industrial and digital applications.
Logo Design
The logo reflects a balance between industrial strength and a modern, reliable aesthetic. Strong typography, minimal structured forms, and a carefully defined color system were used to convey professionalism, technical expertise, and environmental responsibility. Special attention was given to scalability and durability, ensuring the logo performs effectively across uniforms, vehicles, PPE, equipment, signage, and digital platforms.
Website Interface Design
The website interface focuses on clarity, trust, and usability. Complex environmental services are presented through a structured, easy-to-navigate layout with a strong information hierarchy. The visual system emphasizes clear typography and a restrained color palette aligned with the brand identity, reinforcing professionalism and safety. The interface was designed to perform seamlessly across devices and screen sizes, ensuring accessibility and a smooth experience for clients seeking time-sensitive services.
My Role
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Logo concept development and refinement
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Typography, symbol, and color system design
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Website interface and layout design
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Brand adaptation for print, vehicles, PPE, equipment, and digital platforms
The result is a cohesive visual system that supports Vita Environmental’s operational demands while delivering a clear, professional presence both on-site and online.
Client::
Vita Environmental
Location::
Vancouver, Canada
Date:
January 24, 2024
